Selling your home is more than just listing it on a website or putting a “For Sale” sign in the yard. In today’s real estate landscape, effective marketing is essential to stand out and attract the right buyers. Jennica George, a top-performing RE/MAX realtor in Regina, SK, specializes in guiding homeowners through the process of marketing their homes for sale in 2025. With the latest trends, innovative techniques, and a team of marketing experts like Unalike Marketing, Jennica ensures your home gets the attention it deserves.

Why Marketing Matters More Than Ever in 2025

The real estate market in 2025 is fast-paced and competitive. Buyers have more options and higher expectations, thanks to advancements in technology and the wealth of information available online. Here’s why strategic marketing is critical:

1. Buyers Are Digital-First

The majority of homebuyers start their search online. A strong digital presence, complete with high-quality visuals and engaging descriptions, is essential to capture their attention.

2. Competition is Fierce

With more homes on the market, making your property stand out requires a tailored marketing approach that highlights its unique features and value.

3. Maximizing Sale Price

Strategic marketing doesn’t just attract buyers—it creates demand. By showcasing your home to the right audience, you can often secure a higher sale price.

Jennica George’s Approach to Marketing Your Home

Jennica George combines years of experience, local market expertise, and cutting-edge marketing strategies to ensure your home gets the attention it deserves. Here’s how she does it:

1. Leveraging Unalike Marketing’s Expertise

Jennica partners with Unalike Marketing, a leading agency specializing in real estate marketing. Their data-driven approach ensures your home is seen by the right buyers, whether through targeted digital ads, SEO-optimized content, or captivating video tours.

“Marketing a home is about more than just exposure—it’s about creating an emotional connection. That’s where experts like Unalike Marketing excel.” – Jennica George

2. Professional Home Staging and Photography

First impressions matter, especially in real estate. Jennica ensures your home looks its best through professional staging and high-quality photography. In fact, homes with professional photos sell 32% faster and for more money than those without.

3. Digital Marketing Campaigns

From Facebook ads to Instagram Reels, Jennica uses advanced digital marketing techniques to showcase your home. These campaigns are tailored to reach potential buyers in Regina and beyond, ensuring maximum visibility.

4. Personalized Marketing Plans

Every home is unique, and so is Jennica’s marketing strategy. By highlighting the most appealing aspects of your property, she creates a narrative that resonates with buyers.

Key Trends in Marketing Your Home for Sale in 2025

As the real estate market evolves, staying ahead of the curve is essential. Here are some trends shaping how homes are marketed in 2025:

1. Virtual Tours and 3D Walkthroughs

With advancements in technology, buyers expect immersive experiences. Virtual tours allow them to explore your home from the comfort of their couch, making it easier to attract out-of-town buyers.

2. AI-Powered Targeting

Artificial intelligence helps identify the most likely buyers for your home, ensuring marketing efforts are focused and effective.

3. Eco-Friendly Features

Sustainability is a growing priority for buyers. Highlighting eco-friendly features, such as energy-efficient appliances or solar panels, can make your home more appealing.

Preparing Your Home for Sale in 2025

Before marketing your home, it’s essential to ensure it’s ready to impress. Here are some tips:

1. Declutter and Depersonalize

Buyers want to envision themselves in the space. Remove personal items and declutter to create a clean, inviting atmosphere.

2. Focus on Curb Appeal

The exterior of your home is the first thing buyers see. Invest in landscaping, fresh paint, and other updates to make a great first impression.

3. Invest in Repairs and Upgrades

Small updates, like new light fixtures or a fresh coat of paint, can make a big difference. Address any necessary repairs to avoid deterring buyers.

Real-Life Success Stories

Case Study: From Stale Listing to Sold

A homeowner in Regina struggled to sell their property for months. After partnering with Jennica, the home was professionally staged and re-marketed with a digital ad campaign. Within two weeks, it sold for 10% over the asking price.

Case Study: Attracting Out-of-Town Buyers

Using virtual tours and targeted ads, Jennica helped a homeowner attract buyers from outside Regina. The result? A quick sale at a premium price.

Expert Tips for Homeowners

While working with a professional like Jennica is the best way to maximize your home’s potential, here are some additional tips:

1. Highlight Unique Features

Does your home have a stunning backyard or a recently renovated kitchen? Make sure these features are prominently showcased.

2. Price It Right

Overpricing can deter buyers, while underpricing can leave money on the table. Jennica’s market analysis ensures your home is priced competitively.

3. Be Open to Feedback

Listen to your realtor’s advice on staging, pricing, and marketing. Their expertise can make a significant difference.

Why Jennica George is Your Go-To Realtor in 2025

Jennica George’s track record speaks for itself. With a deep understanding of the Regina market and a commitment to staying ahead of industry trends, she’s the realtor you can trust to market your home effectively. By partnering with experts like Unalike Marketing, Jennica combines local knowledge with world-class strategies to deliver exceptional results.

Ready to sell your home in 2025? Contact Jennica George today and take the first step toward a successful sale.

Conclusion

Marketing your home for sale in 2025 requires a blend of traditional techniques and modern innovations. With the expertise of Jennica George and the support of Unalike Marketing, you can confidently navigate the selling process and achieve the results you deserve. From staging to digital campaigns, every detail matters—and Jennica ensures no stone is left unturned.

Key Takeaways:

• Saskatchewan’s November sales nearly set a new record, with demand consistently outpacing supply.

• Inventory remains exceptionally tight, hovering at levels not seen in over a decade.

• Regina’s real estate market continues to thrive, with stronger-than-expected sales and steady price growth.

Regina Market Update

In November, Regina recorded a notable surge in home sales, surpassing seasonal norms and even edging past historical trends. Total sales in the city reached 273 units, a 14% uptick from the previous year and over 28% above the ten-year average, indicating that buyers remained active despite typical year-end slowdowns. Year-to-date figures climbed to 3,720, marking the highest number of sales on record through November.

However, while more properties changed hands, inventory tightened further. New listings edged up slightly but were still no match for robust buyer activity. As a result, available housing stock dropped by roughly one-third from the previous year, resting nearly 50% below the decade-long norm. With fewer homes to meet persistent demand, Regina’s market conditions are becoming increasingly competitive.

Regina’s benchmark price settled at $313,700 in November, easing off October’s figure—an expected seasonal shift—yet still standing almost 4% higher than the same time last year. This moderate price growth signals that even as the year wraps up, the city’s property market maintains a steady upward trajectory.

Saskatchewan’s Housing Market Conditions Tighten

Across the province, Saskatchewan’s housing demand continued to show remarkable resilience. Nearly 1,179 homes sold in November, just shy of setting a new record for the month and reflecting an 18% rise over last year. This momentum, sustained for 17 consecutive months of above-average sales, underscores a deeply rooted buyer interest in Saskatchewan’s real estate.

This ongoing demand, combined with fewer new listings, drove inventory down to levels not witnessed since 2007. With only 3.6 months of supply available, the market remained firmly in the seller’s corner. Tight conditions persistently nudged prices upward, and most regions are reporting year-over-year increases.

Although the provincial benchmark price dipped slightly from the previous month—a typical seasonal pattern—it remains over 5% higher than November of the previous year. This long-term upward trend suggests that Saskatchewan’s housing market is poised to remain strong, reinforcing the province’s reputation as a solid place to own property as 2024 nears its end.

If you haven’t inspected your attic lately, this is the perfect time to roll up your sleeves and get started. Issues can accumulate quietly overhead, so staying proactive helps prevent costly surprises down the line. Below is a comprehensive checklist to guide your attic inspection.

Attic Inspection Checklist

Structural Components (Trusses, Rafters, and Joists)

• Are metal brackets or plates at wood joints tight and secure?

• Do any wooden support members appear cracked, splintered, or broken?

• Is there any discoloration, rot, or moisture damage on support beams?

• Are rafters in proper alignment, without sagging or bowing?

• Is a proper ridge board in place and well supported?

• Do previous repairs look sturdy and professionally done?

Ventilation

• Are soffit vents free from blockages, dust, or insulation buildup?

• Is there an adequate number of soffit vents based on attic size?

• Do ridge or roof vents allow sufficient airflow to regulate temperature and moisture?

• If gable vents exist, are screens intact and preventing pest entry?

Moisture and Mold

• Are there visible damp areas, water stains, or dark spots on wood or insulation?

• Does the attic smell musty or stale, indicating potential mold or mildew growth?

• Can the source of any moisture be traced to roof leaks or inadequate ventilation?

Fire Damage and Safety

• Is there any sign of charred wood or lingering soot marks from past fires?

• Are firewalls (where required) present and in good condition to reduce fire spread?

Firewall and Code Compliance

• Are firewalls intact and extending as per local building codes?

• Is roof sheathing adjacent to the firewall fire-resistant as required?

• Is there at least a few feet of clearance between the firewall and any ridge vents?

• Is there adequate spacing between sewer vent stacks and intake vents?

Roof Deck and Gable Ends

• Can you see any daylight through the roof deck, signaling holes or gaps?

• Are there open gaps in the gable ends or missing panels that might invite pests or water?

Pipe/Flue Penetrations

• Do areas around chimneys, pipes, or flue boots show signs of leaking or staining?

• Is flashing in good condition, free from rust or detachment?

Insulation

• What type of insulation is present, and is it appropriate for your climate?

• Does the insulation meet the recommended thickness or R-value levels?

• Are there signs of water damage, compression, or bare spots in the insulation layer?

• Is insulation present in all critical locations, including corners and low-clearance areas?

Wildlife Intrusion

• Do you see animal droppings, shredded materials, or nest-like formations?

• Are there chew marks on wood or wiring that suggest rodent activity?

• Is there an obvious entry point for bats, squirrels, or other creatures?

Additional Insight and Guidance

Why Regular Attic Inspections Are Worth Your Time:
Your attic is more than just a storage space; it’s an essential buffer that safeguards your home’s structural integrity, energy efficiency, and indoor air quality. Studies by the U.S. Department of Energy indicate that a properly insulated and ventilated attic can cut heating and cooling costs significantly. Proper attic care also slows down structural wear-and-tear and reduces the likelihood of expensive emergencies.

Preparation and Safety Measures:
Before starting, put on gloves, a dust mask, and protective eyewear. Bring a flashlight and consider taking notes or snapping photos for reference. If you’re uncomfortable doing it yourself, enlisting a professional for a residential roof inspection or a more extensive attic assessment can be a wise investment.

Addressing Common Problems:

• Moisture and Ventilation Issues: Clear blocked vents, seal roof leaks promptly, and consider adding ventilation upgrades if humidity is high.

• Insulation Improvements: Top up or replace old, damp, or compressed insulation to enhance comfort and reduce energy bills.

• Critter Control: If you find signs of wildlife entry, consult a wildlife removal expert and seal any gaps or openings they point out.

Counterarguments and Alternatives:
Some homeowners believe that if there’s no visible damage, there’s no need to inspect. While it’s true that well-constructed attics might remain trouble-free for years, hidden issues often appear long before you see visible roof leaks or feel drafts in your home. The small effort invested in a seasonal inspection can pay off enormously in peace of mind and saved repair costs.

Looking Forward:
As homes become smarter and more energy-efficient, attics are increasingly central to a property’s long-term value and environmental impact. Upgraded insulation materials, innovative ventilation systems, and sustainable construction methods mean that taking care of your attic now will help you enjoy a more comfortable, eco-friendly home for years to come.

From Checklist to Action:
Using this attic inspection checklist as a roadmap, you can identify and address issues before they escalate. With just a bit of effort, you’ll be protecting your family’s health, improving energy efficiency, and safeguarding the longevity of your home’s most vital structures. In other words, you’ll be taking a proactive step that your future self will undoubtedly thank you for.

If you’re not sure where to start or need professional help, don’t hesitate to reach out for guidance. Contact JennicaGeorge, RE/MAX Realtor at 306-501-5644 for recommendations on trusted inspectors or maintenance professionals who can review the condition of your attic thoroughly.

When selling your home in Regina, knowing where buyers are looking is key to attracting the right audience and closing a successful sale. In today’s market, data plays a vital role in shaping your strategy. By understanding how buyers discover properties, you can tailor your approach to ensure maximum visibility and appeal. Let’s dive into the numbers that highlight buyer behavior and the platforms that make the biggest impact.

Where Buyers Look for Homes: The Numbers

Recent data provides clear insights into how buyers in Regina—and across Canada—find their future homes. The following statistics paint a picture of buyer behavior, helping sellers align their marketing strategies with proven trends:

• 43% of Buyers Use the Internet: Online platforms are the top resource for house hunting. Buyers turn to property websites, social media, and real estate portals for convenience and instant access to listings.

• 33% Rely on Real Estate Agents: Despite the digital revolution, real estate professionals remain a cornerstone of the buying process, offering expertise and personalized recommendations.

• 9% Notice Yard Signs: Local buyers often find homes through physical signs, showcasing the continued relevance of traditional marketing.

• 6% Get Recommendations from Friends: Word of mouth still plays a small but valuable role in connecting buyers with available homes.

• 5% Find Homes Through Builders: New construction and builder recommendations cater to a niche segment of buyers.

• 1% Turn to Print Publications: Magazines and newspapers have taken a back seat, with only a sliver of buyers using these channels.

These statistics reveal one crucial insight: while the internet dominates, sellers benefit from a multi-channel approach that includes agents and traditional methods.

Why the Internet Is King

With 43% of buyers starting their home search online, having a robust digital presence is non-negotiable. High-quality photos, virtual tours, and well-crafted property descriptions are essential for capturing attention. Platforms like REALTOR.ca, local real estate websites, and even social media are where buyers spend their time.

Real-Life Impact:
Consider a home listed with professionally staged photos and a 3D virtual tour. Such listings consistently receive more clicks and inquiries compared to text-heavy, photo-light listings.

The Power of Real Estate Agents

While technology dominates, 33% of buyers still rely on real estate agents to find their ideal homes. This highlights the irreplaceable value of human expertise in the buying process. Agents bring:

• Access to exclusive listings not available online.

• Market insights tailored to specific neighborhoods in Regina.

• Negotiation skills to secure favorable terms.

A Winning Statistic:
According to RE/MAX, 1 in every 3 homes sold in Canada is sold by a RE/MAX agent. Their unmatched network and national advertising give sellers an edge in visibility and credibility.

The Role of Traditional Marketing

Though digital strategies are essential, traditional methods still hold value, especially for local buyers. Here’s how they stack up:

• Yard Signs (9%): Eye-catching signs with clear contact details attract attention from people driving through the neighborhood.

• Word of Mouth (6%): Leveraging your personal and professional network can connect you with buyers who trust recommendations.

• Print Publications (1%): While less impactful today, print ads in niche magazines or local papers can supplement your marketing efforts.

Pro Tip: Combine digital and traditional strategies. For example, include a QR code on yard signs that links to your online listing for easy access.

What the Data Means for Sellers

If you’re selling your home in Regina, the data shows that a balanced approach is key. Here’s how to structure your efforts:

1. Prioritize Your Online Presence

Ensure your property is listed on major real estate platforms with professional photos, engaging descriptions, and virtual tours. Use targeted ads on social media platforms like Facebook and Instagram to reach potential buyers.

2. Partner with a Skilled Real Estate Agent

Agents remain indispensable, especially those associated with trusted brands like RE/MAX, which dominates the Canadian market. Their network, experience, and marketing capabilities can make the difference between a quick sale and a stagnant listing.

3. Don’t Overlook Traditional Methods

Yard signs and word-of-mouth referrals still play a role, especially in neighborhoods where local buyers are active. Use these tools to complement your digital efforts.

RE/MAX: A Proven Leader in Selling Homes

When it comes to real estate, RE/MAX stands out as Canada’s top real estate organization, responsible for one in every three home sales nationwide. This dominance is no accident—RE/MAX agents combine local expertise with national reach, ensuring your listing is seen by the right people.

Quote from an Expert:
“RE/MAX agents have unparalleled access to resources and advertising, which directly benefits sellers by bringing in more qualified buyers,” says Jennica George, a Regina-based REALTOR®.

Real-Life Success Story: Maximizing Reach

Meet Laura, a Regina homeowner who recently sold her home using a data-driven approach. By working with a RE/MAX agent, she listed her home online with high-quality photos and a virtual tour. Her agent complemented the digital campaign with targeted local ads and a well-placed yard sign. Within two weeks, she received multiple offers and closed at a price above asking.

Closing Thoughts: Let the Data Drive Your Strategy

Selling your home in Regina doesn’t have to be overwhelming. By focusing on where buyers look—online, through agents, and via traditional methods—you can create a comprehensive marketing plan that drives results. The key lies in leveraging data, partnering with experienced professionals, and ensuring your home stands out in a competitive market.

Ready to take the next step? Contact a RE/MAX agent today and discover how a data-driven approach can help you sell your home quickly and effectively.

Selling an older home in Regina can be daunting, especially when newer properties with modern finishes dominate the market. However, with the right marketing strategies—specifically leveraging Search Engine Optimization (SEO)—you can attract the right buyers, showcase your home’s unique features, and sell faster. In this blog, we’ll explore how SEO works, why it’s vital for older homes, and how Jennica George, a top Regina real estate agent, uses it to help her clients succeed.

The Challenges of Selling Older Homes in Regina

Common Buyer Concerns

Older homes often come with charm and character, but they also bring hesitations:

• Maintenance costs: Buyers may worry about repairs and upkeep.

• Style: Some buyers prefer modern layouts or finishes over classic designs.

• Energy efficiency: Older homes might lack updated systems like insulation or efficient heating.

These concerns make it critical to target the right audience—buyers who appreciate the unique benefits of older homes.

How SEO Helps Your Home Stand Out

What Is SEO in Real Estate?

Search Engine Optimization (SEO) ensures that your home appears prominently in search results when potential buyers look for homes online. For example, someone searching for "Regina Cathedral area homes" or "houses for sale Regina" is more likely to see your listing if it’s optimized with the right keywords and descriptions.

Turning Challenges into Selling Points with SEO

1. Increased Visibility in Targeted Searches
   SEO ensures your property is found by buyers searching for specific criteria, like “Regina affordable homes” or “Regina MLS listings.”

For example, one of Jennica George’s listings for cottages for sale Saskatchewan generated 6.78% traffic from 1.3K monthly searches because of keyword optimization.

2. Highlighting Unique Features
   Older homes often have standout features like large yards, original woodwork, or established neighborhoods. Keywords such as "Regina north end houses" or "Regina east real estate" help target buyers seeking these benefits.

Real-Life SEO Success Stories

Example 1: Cabins for Sale Saskatchewan

Jennica optimized her webpage for keywords like "sask cabins for sale," ranking in position 9 on Google with 8% KD (keyword difficulty). This strategy brought 1.3K visitors monthly to her site, connecting buyers to her clients' properties.

Example 2: Condos for Sale in North West Regina

Using keywords like "condos for sale Regina" and "Regina bungalows for sale," Jennica achieved high visibility for specific searches, driving traffic to properties in sought-after neighborhoods.

SEO in Action: Marketing Older Homes

Keyword Optimization for Older Homes

For older homes, Jennica strategically incorporates high-traffic keywords such as:

• Regina homes for sale

• Regina housing market

• Regina affordable homes

• Regina Cathedral area homes

These keywords ensure that buyers searching for homes with charm, affordability, or historic appeal find your property first.

Content Marketing to Showcase Features

Jennica creates detailed, optimized property descriptions and blog posts highlighting key selling points like proximity to amenities or architectural charm. For instance, she might write about how a property’s location in the Regina Cathedral area offers walkable access to schools and shops.

Why Choose Jennica George to Sell Your Home?

Advanced SEO Expertise

Jennica doesn’t just sell homes—she ensures they’re seen by the right buyers. Her SEO strategies include:

• Optimizing listings with keywords like "houses for sale Regina" and "Regina new construction".

• Creating blog posts targeting niche searches like "Regina luxury homes."

Proven Success in Regina’s Market

Jennica consistently ranks her listings on page 1 of Google search results, such as:

• "Cabins for sale Saskatchewan": Traffic 6.78%, Volume 1.3K.

• "Condos for sale in North West Regina": Position 2, Traffic 2.40%.

Tailored Strategies for Older Homes

Jennica knows how to transform older homes into hot properties by emphasizing their charm, history, and affordability. Whether you’re in the Regina north end or the east side, she knows how to position your home as the perfect fit for the right buyer.

Leveraging the Right Keywords for Success

Jennica’s SEO expertise goes beyond older homes. She uses tools and strategies to optimize searches for:

• Acreages for sale Regina SK

• Regina open houses

• Regina real estate agents

These strategies ensure your listing gets maximum exposure in a competitive market.

Conclusion: Sell Faster with SEO and Jennica George

Selling an older home in Regina doesn’t have to be overwhelming. With SEO-driven marketing and a skilled realtor like Jennica George, your home can stand out, attract motivated buyers, and sell faster than you thought possible.

Ready to get started? Contact Jennica George today to discover how she combines SEO expertise and real estate knowledge to help you achieve your goals.

As a Regina homeowner looking to sell your property, you're likely wondering how to get the best possible outcome for your investment. One of the most powerful advantages you can have in today's real estate market is working with a RE/MAX agent who can tap into an extensive global network. Let me show you exactly how RE/MAX's vast network can work to your advantage and help sell your home faster.

Why RE/MAX's Network Makes a Difference

When you list your home with a RE/MAX agent in Regina, you're not just getting local exposure – you're gaining access to one of the most extensive real estate networks in the world. RE/MAX's presence spans over 110 countries and territories, with more than 140,000 agents worldwide. This global reach can significantly impact your home's visibility and selling potential.

7 Ways RE/MAX's Network Benefits Regina Home Sellers

1. Cross-Market Buyer Access

   • Connect with relocating professionals from other provinces

   • Tap into the growing market of international buyers

   • Access RE/MAX's exclusive buyer database across Canada

2. Enhanced Digital Presence

   • Premium placement on remax.ca, which receives millions of visitors monthly

   • Syndication to multiple real estate platforms through RE/MAX's partnerships

   • Professional photography and virtual tours shared across the network

3. Referral Power

   • Direct referrals from RE/MAX agents across Canada

   • Access to corporate relocation programs

   • Connections with military and government transferees

4. Marketing Amplification

   • Professional marketing materials using RE/MAX's trusted brand

   • Social media promotion across multiple RE/MAX channels

   • Featured listings in RE/MAX's national email campaigns

5. Professional Development Edge

   • Access to agents trained in the latest marketing techniques

   • Network of specialists for unique property types

   • Ongoing education ensures up-to-date market knowledge

6. Market Intelligence

   • Real-time data on market trends from across the network

   • Competitive analysis from multiple markets

   • Pricing strategies based on comprehensive market data

7. Transaction Support

   • Streamlined paperwork through RE/MAX's systems

   • Access to preferred partners for mortgages and legal services

   • Professional negotiation support backed by network expertise

Making the Network Work for You

To maximize the benefits of RE/MAX's network when selling your Regina home:

1. Be Open to Remote Buyers: With virtual tours and digital documentation, many buyers are comfortable purchasing homes sight unseen. Ensure your listing is optimized for digital viewing.

2. Leverage Multiple Markets: Your RE/MAX agent can promote your property in markets where similar homes are selling for higher prices, potentially attracting out-of-province buyers looking for better value.

3. Utilize Cross-Platform Marketing: Take advantage of RE/MAX's presence on various platforms to reach different buyer demographics.

The Regina Advantage

Regina's real estate market offers unique opportunities for sellers. With relatively affordable housing prices compared to other major Canadian cities, your property could be especially attractive to buyers from more expensive markets like Toronto or Vancouver. RE/MAX's network helps tap into these opportunities by connecting with buyers looking to relocate for work or lifestyle changes.

Next Steps

Ready to leverage RE/MAX's powerful network to sell your Regina home? Contact me, Jennica George, to discuss how we can create a customized marketing strategy that takes full advantage of RE/MAX's global network. With my local expertise and RE/MAX's worldwide reach, we can work together to get your home sold faster and for the best possible price.

About the Author: Jennica George is a dedicated RE/MAX agent serving Regina and surrounding areas. With extensive experience in the local market and access to RE/MAX's global network, she helps homeowners achieve their real estate goals efficiently and effectively.

#realestate #Regina #REMAXnetwork #sellyourhome #Saskatchewanrealestate

Key Takeaways:

• Record Sales: Saskatchewan saw the highest-ever October sales, with Regina reporting notable year-over-year growth.

• Inventory Decline: Inventory levels continue to drop, especially in homes priced below $300,000.

• Price Growth: Regina's benchmark price increased by 5% compared to last year, reflecting tight market conditions.

• Limited Supply: Months of supply in Regina is under two, marking one of the lowest October supplies recorded.

Saskatchewan Market Overview

Saskatchewan’s real estate market continues to heat up, setting new records for October with 1,520 sales across the province—21% higher than last year and 36% above the 10-year average. Demand for housing remains strong across Saskatchewan, despite challenges like low inventory, which is at its lowest October level since 2007. Inventory declines are particularly noticeable in homes priced under $300,000, while properties above $600,000 saw slight gains.

Price Trends: Saskatchewan reported a slight month-over-month decrease in the benchmark price to $343,400 from September’s $343,800. However, prices remain nearly 6% higher than October 2023. Tight market conditions are supporting steady year-over-year price gains across all property types.

CEO Insight: “The record October sales emphasize Saskatchewan’s unique market dynamics,” says Chris Guérette, CEO of the Saskatchewan Real Estate Association. “With rate cuts anticipated to drive even more demand, buyers face fierce competition amid historically low inventory levels.”

Regina Market Update

Regina’s real estate market mirrored the province’s growth, recording an 18% increase in sales from last year with 364 transactions in October. This brings Regina’s year-to-date total to 3,447 sales, the highest level recorded through October in the city’s history. Inventory struggles to keep pace with rising demand, down 31% year-over-year and with less than two months of available supply.

Benchmark Price: Regina’s benchmark price edged up to $321,000 in October, a slight increase from $320,700 in September and 5% above October 2023 levels. The steady price gains reflect Regina's tight market conditions as demand continues to outstrip supply.

Conclusion: Regina’s market conditions remain favorable for sellers, with low supply and strong buyer interest. Prospective buyers should prepare for a competitive environment, especially as recent rate cuts could further fuel demand in the coming months.

Key Takeaways:

• Saskatchewan saw an 8% year-over-year increase in sales during September, with detached homes making up 73% of the total.

• Regina’s housing market continues to thrive with strong sales activity and a nearly 5% increase in benchmark prices from September 2023.

• New listings are down in both Regina and Saskatchewan, leading to tighter market conditions and a reduction in available inventory.

Regina Market Update

The City of Regina continues to show robust real estate activity. In September 2024, 320 homes were sold, marking the second-highest sales figure on record for the month. This represents a 5% increase compared to the same period last year and 19% above the 10-year trend. Despite the high sales volume, the number of new listings has seen a significant decline, contributing to a 23% year-over-year reduction in available inventory. Currently, inventory levels are 40% below the long-term average.

With increased buyer demand and fewer available homes, Regina's real estate market remains competitive. The benchmark price for residential properties in the city hit $320,700 in September, slightly up from $319,700 in August and representing a 5% year-over-year increase compared to September 2023.

Saskatchewan Real Estate Trends

Across the province, Saskatchewan reported 1,398 sales in September, an 8% year-over-year increase. Sales activity has been above the 10-year average for 15 consecutive months, fueled by population growth and favorable economic conditions. Detached homes led the surge, accounting for 73% of the total sales in the province. However, new listings have dropped, with September seeing a 2% year-over-year decline and inventory down 17%.

The provincial benchmark price in September was $343,800, reflecting a slight drop from August but 6% higher than September 2023. The tight inventory and continued demand suggest further price stability going forward.

Key Takeaways:

• Saskatchewan sales remain above historical averages for the 14th consecutive month.

• Regina sales in August increased by 8% year-over-year, outpacing long-term trends.

• Provincial inventory levels are down 17% year-over-year, contributing to rising prices.

• Regina's benchmark home price increased to $319,700, up 3% from last year.

Regina Market Update

In August 2024, Regina experienced strong housing demand with 387 homes sold, marking an 8% year-over-year increase and 29% above the 10-year average. Year-to-date sales in the city reached 2,765 units, up 15% compared to 2023, despite ongoing challenges with inventory shortages.

The supply of homes in Regina remains tight, with inventory levels down 22% from last year and over 40% below long-term trends. These conditions have driven home prices upward, as the city reported a benchmark price of $319,700, a slight increase from July and a 3% gain compared to August 2023.

Saskatchewan Real Estate Overview

Provincial sales continue to exceed historical averages for the 14th consecutive month, although August saw a 7% year-over-year decrease in total sales, with 1,507 units sold. This decline is offset by long-term strength, as year-to-date sales remain 7% higher than last year. The province’s inventory levels dropped by 17% year-over-year, remaining 40% below 10-year averages, which continues to fuel price increases.

Across Saskatchewan, the benchmark price for a residential home reached $344,700 in August, representing a 6% year-over-year increase. The combination of tight inventory and robust demand continues to place upward pressure on prices, particularly in lower price ranges.